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The Canna Connect Show w/ Brad Obermueller, CEE

The Hidden Infrastructure Powering Minnesota Cannabis

Before a cultivation facility can grow its first plant, it needs power, planning, and the right partners.

This week on The Canna Connect Show, Stephen Eigenmann sits down with Brad Obermueller of CEE (Center for Energy and Environment) to discuss the energy infrastructure powering Minnesota's emerging cannabis industry.

From utility planning and LED lighting rebates to facility design and future expansion, Brad shares insights from supporting cannabis projects across the state.

Whether you're planning a cultivation facility, exploring a microbusiness license, or curious about the industry's growth, this episode offers a behind-the-scenes look at a critical piece of the puzzle.

Bonus: Meet Brad and the CEE team at CannaCon St. Paul on June 26-27 to learn more about cultivation rebates, energy efficiency, and facility planning for cannabis businesses.

Community Spotlight: Helping Cultivators Keep More Green

Eddy Cervantes

Utility rebates can be the difference between delaying an upgrade and moving forward with confidence. Eddy Cervantes and the team at What Rebates are helping cultivators reduce operating costs, improve efficiency, and uncover funding opportunities that keep more money invested in growth.

Preview: CEE x What Rebates CannaCon Panel

3:00 PM I Room 1 I 2026 State of Utility Rebates in Minnesota

Planning a cultivation facility or looking to slash your operating costs?

Don't miss this deep dive into Minnesota's utility landscape. Join Alexis Dubourdieu (What Rebates) and Tony Beman (CEE) as they break down the incentive process from start to finish. You’ll walk away with real-world insights from CEE and Xcel Energy projects, clarity on eligibility criteria, and the tools to translate utility rebates into meaningful savings for your bottom line.

A New Take on Beverage Hospitality

CannaCon’s After After Party at Earl Giles

At Friday's Canna Connect After Party, The Green Standard will be featured in multiple formats, including chilled pours, non-dosed mocktails, and craft cocktails created by the Earl Giles team.

Guests will choose either the THC beverage experience or the alcohol experience for the evening, while non-dosed mocktail options will be available throughout the event.

It's a simple example of where beverage innovation is headed: more choice, more flexibility, and better hospitality.

WeedMaps Daze is Coming to Minnesota!

The Rabbit Hole I June 28, 2026 | Minneapolis | 12 PM - 5:00 PM

Weedmaps is headed our way for a Sunday afternoon dedicated to music, community, and cannabis culture. Join them for an elevated experience at The Rabbit Hole.

Thank you to our CannaCon Media & Event Sponsors

Did you know? Utilities would rather pay growers to reduce energy usage than build additional power infrastructure.

Disclaimer: This email is informational only and not legal, tax, or accounting advice. Please consult your advisors for guidance specific to your business.

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