Getting to the Grass

Natalie breaks down why Minnesota’s THC beverage market is booming but beginning to blur together, while Stephen sits down with leaders across the state to talk cultivation, retail launches, distribution, and what comes next for cannabis in Minnesota. Plus, last call for discounted Evolving the Industry tickets and help us hit 500 followers on Eventbrite.

The THC Beverage Boom Is Real, But So Is the Sameness

Minnesota’s THC beverage market is booming, but it’s also starting to feel increasingly familiar.

For brands building, marketing, or selling drinks, what actually makes one stand out from the next?

We break down what we’re seeing right now and share five practical ways operators can differentiate in a crowded category.

Four Fresh Interviews from Lucky Leaf

We sat down with operators building Minnesota cannabis in real time. Watch the newest conversations below.

AVAILABLE TODAY

Tokahe Distribution via Brock Friesen and Chad Stout

We discuss cultivation, manufacturing, distribution, and the brands helping shape Minnesota shelves including Grasslandz, Lakeside Canna, Nebula, and True Canna.

Grounded Gardens CEO Bridgette Pinder

Longtime activist, farmer, and founder Bridgette Pinder shares her family’s hemp roots, the work happening in McLeod County, and what progress still needs to happen in Minnesota cannabis.

Unwind Minnesota Owner Theresa Sorenson

From banking to liquor retail to hemp to adult-use dispensary ownership, Theresa’s path may be one of the most unique in Minnesota cannabis.

A must-watch founder story.

DROPPING THURSDAY:

Native Care’s Terrell Charnoski & Shyanne McDaneil

We sat down with the Native Care team to discuss life inside Minnesota’s first adult-use dispensary and what’s ahead across the state.

Help Us Reach 500 Followers on Eventbrite!

Canna Connect’s New Eventbrite Page

We recently upgraded our Eventbrite page and would appreciate a follow.

We’ve added never-before-seen event photos, streamlined upcoming events, and we’ll be announcing two new events next month.

Follow us there so you never miss what’s next.

Last Chance to Save on Evolving the Industry

This week is your last chance to lock in the best pricing for Evolving the Industry.

Buy one ticket and get one free through May 2 at midnight.

If you’ve been waiting, now’s the time.

Disclaimer: This email is informational only and not legal, tax, or accounting advice. Please consult your advisors for guidance specific to your business.

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